Given the low publicity budget of Hulla, a lot of us were not that concerned because we felt the reviews would help us overcome this. We thought that the originality of the story, the humour, the pace, the performances, and the overall tone of the piece would get us through that hurdle quite easily, especially with reviewers who keep talking about originality and script and stuff. And especially after the warm response from viewers and critics at the Osian festival in July. Hulla got many men